Turning Empty Glasses into Full Lives
A Simple Act. A Powerful Impact.
Every day, 2 billion people struggle without access to clean drinking water. Nearly 1,000 children under five die from waterborne diseases. Yet, water is something we often take for granted—especially in restaurants, bars, and hotels around the world.
The Empty Glass Campaign is a simple yet powerful partnership between Water Smart Foundation and World Vision that allows the hospitality industry to be part of the solution. By adding an empty glass to your menu, hotel booking page, or checkout experience, your business can help fund life-changing water projects in communities that need it most.
How It Works
✅ Add an Empty Glass – Feature “The Empty Glass” on your menu, booking system, or bill as a small optional donation.
✅ Raise Awareness & Funds – Customers can choose to “fill the glass” by donating, with every contribution supporting sustainable water initiatives.
✅ Fund Life-Saving Projects – Donations go directly toward building wells, improving sanitation, and providing clean water access in water-scarce communities.
✅ Create Lasting Change – Support communities with climate-smart water solutions, ensuring long-term sustainability and impact.
Why Join?
✔ Showcase Your ESG Commitment – Make your brand a leader in sustainability and social impact.
✔ Engage Socially-Conscious Customers – Today’s consumers want to support brands that give back.
✔ Empower Your Employees – Inspire your team by aligning with a purpose-driven initiative.
✔ Make a Tangible Difference – Partnering with World Vision UK and Water Smart Foundation, your contributions fund real, measurable impact.
Get Involved Today
Restaurants, Bars & Hotels – Add “The Empty Glass” to your offering and start making a difference.
Customers – Spot an empty glass? Fill it with hope by donating today.
Corporate & Brand Partners – Let’s collaborate to bring clean water to those who need it most.
Join the movement. Turn an empty glass into a full life.
Contact Us – [email protected]
#EmptyGlassInitiative #FillAnotherCup #WaterForAll
